{"id":28758,"date":"2025-09-09T10:00:53","date_gmt":"2025-09-09T01:00:53","guid":{"rendered":"https:\/\/seasiaonline.com\/?p=28758"},"modified":"2025-09-09T10:08:28","modified_gmt":"2025-09-09T01:08:28","slug":"asuene-partners-with-the-world-football-summit-to-drive-ghg-accounting-at-the-hong-kong-event-september-3-4","status":"publish","type":"post","link":"https:\/\/seasiaonline.com\/?p=28758","title":{"rendered":"ASUENE Partners with the World Football Summit to Drive GHG Accounting at the Hong Kong Event  September. 3-4"},"content":{"rendered":"\n<p>ASUENE Inc., through its overseas subsidiary ASUENE APAC Pte. Ltd. in Singapore, has entered into a global partnership agreement with the World Football Summit (WFS), one of the world\u2019s largest international conferences for the football industry.<\/p>\n<p>At the Hong Kong event held on September 3-4, ASUENE served as a global sustainability partner and conducted pre- and post-event GHG accounting. <\/p>\n<h2>Background of the Partnership Agreement<\/h2>\n<p>As the need to address climate change grows, the sports event industry is also undergoing a shift toward more sustainable operations, beginning with greater transparency through GHG measurement. In the global football industry in particular, which draws significant international attention, clubs and leagues are accelerating efforts to strengthen their sustainability strategies.<\/p>\n<p>At WFS, sustainability is positioned as a core principle, with initiatives such as introducing greener operational practices, reducing the carbon footprint, and promoting the use of recycled resources to minimize environmental impact and preserve the stage of football for future generations.<\/p>\n<p>Against this backdrop, at the Hong Kong Summit on September 3-4, ASUENE \u2014 which operates Asia\u2019s No.1 carbon accounting platform \u2014 conducted pre- and post-event GHG emission. Through this partnership, ASUENE aims to leverage its expertise and technology to contribute to more sustainable event management and to further advance sustainability across the global sports industry.<\/p>\n<h2>Partnership Initiatives<\/h2>\n<p>Through this partnership, ASUENE carried out the following initiatives at the Hong Kong Summit in September.<\/p>\n<p>\u30fbPre- and post-event GHG accounting<br \/>\u30fbParticipation as the Global Sustainability Partner<br \/>\u30fbSupport for social contribution activities<\/p>\n<p>\u3010Details of the Hong Kong Summit\u3011<br \/>\u30fbPanel Session<br \/>\u3000Theme : \u201cSustainability actions in Football Business\u201d<br \/>\u3000 Panelists: Tetsuya Aida (Corporate Executive Officer, Japan Professional Football League), <br \/>\u3000\u3000\u3000\u3000\u3000\u00a0 Yohei Kasuga (Board Member and Chief Global Strategy Officer, Kashima Antlers), <br \/>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Masaaki Hamada   (Managing Director, ASUENE APAC)<br \/>\u00a0Moderator: Yasuhide \u201cYasu\u201d Okabe (Executive Fellow, Japan Football Association)<br \/>\u30fbSocial Contribution Activities<br \/>\u3000On September 5, following the event, a workshop with approximately 30 participants and a bamboo \u3000planting activity were conducted.<\/p>\n<h2>ASUENE Company Profile<\/h2>\n<p>ASUENE Inc. is a leading Climate Tech company in Japan with the mission of \u201dChanging the world for the next generation\u201d. We provide &#8220;ASUENE&#8221;, a carbon accounting platform to measure, report and reduce carbon emissions of companies and we contribute to the net zero society.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASUENE Inc., through its overseas subsidiary ASUENE APAC Pte. Ltd. in Singapore, has entered into a global partnership agreement with the World Football Summit (WFS), [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28760,"comment_status":"close","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-28758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-singapore"],"_links":{"self":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts\/28758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28758"}],"version-history":[{"count":1,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts\/28758\/revisions"}],"predecessor-version":[{"id":28759,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts\/28758\/revisions\/28759"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/media\/28760"}],"wp:attachment":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}