{"id":40392,"date":"2026-02-18T17:03:17","date_gmt":"2026-02-18T08:03:17","guid":{"rendered":"https:\/\/seasiaonline.com\/?p=40392"},"modified":"2026-02-18T17:03:17","modified_gmt":"2026-02-18T08:03:17","slug":"coles-suits-up-to-help-women-in-need-step-back-into-work","status":"publish","type":"post","link":"https:\/\/seasiaonline.com\/?p=40392","title":{"rendered":"COLES SUITS UP TO HELP WOMEN IN NEED STEP BACK INTO WORK"},"content":{"rendered":"

Coles launched its annual International Women\u2019s Day appeal today to help empower vulnerable women as new research from Australian women\u2019s charity\u00a0Fitted for Work\u00a0reveals a third of the Aussie population (34%) say they are likely to look for a new job in 2026.<\/p>\n

The research commissioned by Fitted for Work revealed:<\/p>\n

Three quarters of Aussies that say they are likely to look for a new job in 2026 admit to worrying about their physical appearance prior to an interviewWomen are more likely than men to worry about their physical appearanceprior to a job interview(72% compared to 64%)Over half of Aussie women (51%) spend between 30 to 60 minutes preparing their physical appearance for a job interview, compared to just one in three men (33%) who spend that amount of timeAussies with kids under 18 at home spend 45% more in costs associated with preparing their physical appearance for a job interview (for example, clothing hair, grooming), than those without kids under 18 at home($76.72 compared to $48.67).<\/p>\n

The new insights come as Coles suits up to raise funds for Fitted for Work, an Australian charity dedicated to empowering vulnerable women through meaningful employment.\u00a0<\/p>\n

From today until Tuesday 3 March, Coles will donate 10 cents from the sale of all\u00a0women\u2019s beauty, personal care and apparel or vitamin product\u00a0sold in-store and on Coles online to Fitted for Work, up to a maximum of $500,000[2]<\/a>.\u00a0 Plus, from 4 March to 10 March 2026, Coles will donate 10 cents for every Smith St Flowers product sold at Coles to a maximum of $20,000.\u00a0<\/p>\n

Fitted for Work Managing Director Donna de Zwart said funds raised will help empower Australian women to be work ready.<\/p>\n

\u201cWe\u2019re thrilled to partner with Coles again to ensure women experiencing disadvantage have the support they need to become job ready and achieve long term financial security,\u201d she said.<\/p>\n

\u201cRight now, many women are facing the sharp end of rising living costs and ongoing economic pressures. More and more are turning to us for help and we are determined to meet them with the tools and support they need to thrive.\u00a0 As we mark our 20th\u00a0anniversary, we\u2019re calling on every Coles customer to get behind us by simply buying a participating product at Coles.\u201d<\/p>\n

Fitted for Work\u2019s tailored services and programs include clothing capsules, personal outfitting\u00a0and workshops and programs on resum\u00e9 writing and interview preparation, with a focus on helping vulnerable women unlock their confidence and full potential.<\/p>\n

One of the 48,000-plus women who Fitted of Work has supported over the past 20 years is 56-year-old Josie Cohen. Having worked in jobs where she was helping vulnerable people, Josie unexpectedly found herself on the other side when she was referred to Fitted for Work six years ago.\u00a0 Fitted for Work supported Josie with a clothing capsule, personal outfitting and resum\u00e9 writing. She is now employed full-time with ambitions to build a career in the hospitality industry.\u00a0\u00a0<\/p>\n

\u201cWhen I connected with Fitted for Work, I had been in and out of work for a few years and was emotionally and financially vulnerable.\u00a0 I felt very ashamed and embarrassed that I needed help and my self-esteem was at an all-time low,\u201d she said.<\/p>\n

\u201cBut as soon as I walked in (to Fitted for Work), they made me feel like part of a family.\u00a0 They guided me and gave me hope with their compassion and patience.\u00a0 Before going to Fitted for Work, I never had anyone show me how to dress and what to wear to work. \u00a0I left with a big smile and carried the energy and confidence into my job interview.\u201d<\/p>\n

\u201cTo this day, I still use the clothes they gave me and every time I go to the closet, I feel confident again. But it\u2019s more than just the clothes.\u00a0 Fitted for Work gave me hope.\u201d<\/p>\n

Coles\u00a0Chief Commercial and Sustainability OfficerAnna Croft\u00a0said the\u00a0partnership with Fitted for Work reflects Coles\u2019 ongoing commitment to supporting women and goes beyond fundraising to also include clothing drives, volunteering and food vouchers to women impacted by domestic violence.<\/p>\n

\u201cAt Coles, we\u2019re taking meaningful steps to advance gender equity across our business, with gender pay parity of less than 1% and over 42% of women in leadership roles.\u00a0 Partnerships with organisations like Fitted for Work help us empower more women to thrive, both in their working lives and as leaders in their communities.\u201d\u00a0<\/p>\n

In addition to the annual appeal for Fitted for Work in Coles supermarkets, Liquorland supports Fitted for Work year-round through its\u00a0Libertas\u00a0wine range, with 50 cents of every bottle sold donated to Fitted for Work. Varieties include Prosecco, Sauvignon Blanc, Ros\u00e9, Pinot Noir and Limoncello Spritz, all exclusive to Liquorland.<\/p>\n

This press release has also been published on VRITIMES<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Coles launched its annual International Women\u2019s Day appeal today to help empower vulnerable women as new research from Australian women\u2019s charity\u00a0Fitted for Work\u00a0reveals a third […]<\/p>\n","protected":false},"author":1,"featured_media":40393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-40392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-australia"],"_links":{"self":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts\/40392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=40392"}],"version-history":[{"count":0,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/posts\/40392\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=\/wp\/v2\/media\/40393"}],"wp:attachment":[{"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=40392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=40392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seasiaonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=40392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}